This seems so obvious in retrospect that I’m sure someone else has already thought of it. I just don’t know what they call it.
I call it “search brainstorming”.
This is when I’m trying to put something together, like a project plan, a proposal, or a talk. Whatever it is heavily involves an internet search. What I’ll typically do is punch in a google search in Firefox, and then scroll through the results. As I see something I think is useful, I open it in a new tab, and keep going with the search results. Once I’ve exhausted the search results, I turn to my newly-opened tabs.
I read through each tab. As I find things that interest me, I add them to my Google Notebook. I close each tab as I finish with it, as the notebook saves the URL with each clip. Then, I go through and prune the notebook.
I call it “brainstorming” because to me, it seems so analogous to normal brainstorming. I let google generate a rush of ideas. Some of them are clearly not what I’m looking for, so I ignore them. The rest, however, may or may not be of use to me. I can’t tell until later. Therefore, I investigate all of them, adding what might be useful information to a list (notebook), trying not to really evaluate the content. The key ideas are generation and collection. I don’t want evaluation to hamper them — it comes later.
Is there another name for this?
You could call it Googlestorming.
Another way to find ideas is to post a question that generates ideas on the http://www.BrainReactions.net brainstorming social network. Not all the ideas will be good, but the more ideas generated the better chance of a good idea.
I sometimes do Google-brainstorming with images (images.google.com)